Kerrang is a popular magazine that is mainly aimed at those who are interested in the rock and roll genre type of music. The main colours that have been used on the magazine front cover are black, red, white and beige. The use of these constant colours suggests that this magazine is constantly trying to put across the same theme and same ideas to its target audience as well as other people that take an interest in the magazine and its ideas. These colours fit the general association that concerns Goths and Emos because these are colours that they tend to wear.
Kerrang sounds like a loud noise that a guitar would make when the amplifier is increased and, as rock music is associated with being loud - the name for this magazine just seems appropriate. If you look at the typeface on the masthead it looks like shattered glass and the loud guitars could be the cause of this. This is suitable for the front cover of the magazine because that is normally the effect that the amplifying sound from guitar would have. The masthead has been placed above the main image with the bottom section of it slightly layered over the main image.
According to Wikipedia, publishing for Kerrang first commenced on the 7th of June 1981. Initially, Kerrang was only supposed to be published on a one-off basis but since that day, Kerrang has become one of the most popular music magazines that are around today. The message tries to put across is mainly for those who are stereotypically known as Emos and Goths. The styles of music that are mentioned in the magazines help to promote the magazines sales because people would be interested in the latest bands and singers so if the magazine includes this in their magazine then people will go out and buy the magazine.
Kerrang mainly targets the teenagers and the young adults because they are the ones that tend to have more of an interest in this genre of music. Having this magazine would enable these music lovers to have something other than the internet, television or radio as a source of where to get the latest music, gossip and information from. The reason that you can tell this magazine targets the younger generation is because the bands on here such as Slipknot, are bands that the generation of today would listen to.
I personally am not a fan of rock music so I don't really have any interest in reading this magazine, however, I will be able to use some of the ideas that they have got and incorporate them into my magazine. I would also be able to use the messages that they convey to their readers and do something similar with the readers of my magazine.
RWD is a magazine that focuses on the Grime, Hip Hop, Dubstep, Pop, House and R'n'B music. RWD magazine is short for ReWinD Magazine and the use of this abbreviation suggests that. On the front of this magazine edition you will be able to see that the main colours on the front cover are: white, orange, green, yellow, black, turquoise and pink. The use of these different colours suggests the clashing of different genres fusing together as one. The main image is of young people and the designs on there are young and funky which appeals to its target audience because nowadays young people are into all of these different colours and mixing them together.
RWD first became exclusive to the public in 2003 (a time where some of the music genres that this magazine focuses on where becoming well-known in the underground music circles. that magazine connects to them and something that they are very passionate about.
If you look at the masthead of the magazine you will be able to see that the ‘R’ is in a circle and has two triangles on its left. This is similar to the rewind symbol and using a technique like this is something would come of interest to the target audience because they would want to see what others interesting factors the magazine has got to offer other than the fancy images, texts and designs on the front cover of the magazine.
Similarly to Kerrang, RWD targets young teenagers to young adults seeing as they are the ones they tend to have an interest in these different genres and they are also the ones that tend to create these types of music.
Liking these styles of music could make it quite easy for me to incorporate some of the ideas of this magazine into my magazine. For example, I can use a range of different colours without using too many colours at the same time.
VIBE magazine is a magazine that is based on R'n'B music. Looking at the front cover of this magazine you will be able to see that the main colours that have been used on there are: green and white, which makes the magazine come across as simplistic and it gives out the message to its target audience.
The name 'VIBE' sounds like something one person would receive from another person maybe through song or personality. This means that maybe the magazine is trying to send different 'vibes' to the readers of the magazine.
This magazine targets, just like the other two magazines, young teenagers and young adults. The main in image on the magazine would help to get people to buy the magazine because the main image is of Chris Brown. Chris Brown is an extremely popular singing sensation with the youths of today so using him as the main image would encourage more people to want to buy the magazine to see what story is concerning Chris Brown. This would cause more popularity for the magazine because the reader knows that the next time they would like to purchase the magazine they will find new stories about other popular singers.
When it comes to making my magazine, I should consider using a suitable image that I know would grab the attention of my target audience and would encourage them to continue reading the contents of the magazine.
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